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The Results

Increased Klaviyo Revenue - Sports Apparel Brand

After overhauling flows + creating a new segmentation strategy for a mid size sports apparel brand, I was able to increase Klaviyo attributed revenue by 114% in 30 days.

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BF/CM 400% Growth YoY

Leveraged a giveaway prior to BF/CM to encourage lead gen, hard sales push with sends everyday, and wider segmentation to capture customers who typically only buy as gifts led to a 400% increase in BF/CM for this brand compared to their previous year.

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815% Lift In Lead Capture

After optimizing this brand's sign up unit, and creating a lead gen plan utilizing FB ads, we were able to increase lead generation by over 800%,

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Increased Attentive Rev - Fashion Brand

After re-strategizing their marketing calendar + re-writing flow copy, we were able to see a 50% increase in overall rev for this fashion brand in 30 days.

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©2023 by Megan Kirkham

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